Raw Productions
Identity | Motion
Raw Productions is a production company offering a number of services, with photography and videography at the core of what they do. Seeking a visual identity that responded to their varied projects, the identity designed allows for a range in the brand's communication: clean and professional as well as graphic and dynamic when the need be, whilst maintaining a visual coherence. Based on the viewfinder display and grid of thirds, the symbol makes a direct reference to their services of photography and videography, and expands as a key element in the brand's visual language, used responsively to create various grids and compositions present throughout brand applications.
